Optimize Surgical Physical Care For Inwards Crusade Managing Director Assessment Answers

Optimize Performance In Campaign Manager Assessment Answers, optimization agency using surgical physical care for information to notice what gets results too doing to a greater extent than of it. This grooming shows you lot how to optimize amongst DoubleClick Campaign Manager. Take the courses, exceed the Assessment too earn an Achievement to display on your profile.

Optimize Performance In Campaign Manager Assessment Answers Optimize Performance In Campaign Manager Assessment Answers

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KidApparel wants to practise custom audience lists past times leveraging their Custom Floodlight Variables too private user IDs for to a greater extent than precise targeting. Tom Trafficker tells them they’ll ask to use:

Data Transfer
Third-party providers
Demographic targeting
Site-served lists

Rich wants to compare cross-environment conversion information to measure conversion data. Which metric inwards the Cross-Device Conversions study does he ask to include to run into which device got the conversion credit?

Top Conversion Paths
Device Conversion Type
Attributed Event Platform Type
Custom Floodlight Variable

What is a mutual argue for a drive spreadsheet to neglect upon import?

Missing creative name
Missing placement name
Missing advertising name
Bad formatting

After exporting your drive to a spreadsheet, making a re-create of ane row amongst your ad, placement, too creative is a groovy way to ensure right formatting too IDs when you lot import. What pace volition you lot ask to consummate inwards lodge to practise a novel placement?

Delete item name
Add column item name
Delete item ID
Add column item ID

KidApparel wants to capture the encrypted user ID of each impression too click interaction too thence they tin practise to a greater extent than precise audience lists. Tom Trafficker tells them they’ll ask to use:

Data Transfer
Demographic targeting
Site-served lists
Third-party providers

After pulling a Top Conversion Paths report, Maria finds that nearly users are entering the funnel via rich media interactions.

How tin she best optimize amongst this information?

Frequency cap her ads at ane impression
Place rich media get-go inwards her ads’ creative rotation
Place rich media final inwards her ads’ creative rotation
Move all budget to rich media

Yasmin wants to run into the nearly mutual sequence of advertising interactions users sense earlier they convert. What study should she review?

Cross-Environment insights
Top Conversion Paths
Custom Floodlight
Cross-Device Conversions

SuperCoolKicks wants to run into if users who convey seen the Cool Kicks sneaker ads on their smartphones are making purchases on desktop.

Which study would discover this pattern?

Cross-Environment insights
Custom Floodlight
Top Conversion Paths
Cross-Device Conversions

How tin you lot persuasion the encrypted user ID across DoubleClick Bid Manager too DoubleClick Campaign Manager accounts?

Audience Performance report
Data Transfer
Attribution Modeling Tool
Insights

What is the best way to target users who haven’t made a buy later putting an item inwards their cart without giving away equally good many promo codes?

Edit the shopping cart user listing to solely include 10 days worth of data
Create a Data Transfer including advertisement codes
Target the shopping cart user listing amongst a twenty pct off promotion
Create a custom dominion to target the shopping cart user listing too exclude the user listing for the checkout page

Ezra wants to know which of DinoWorld’s promotional offers the users on his audience listing are responding to best.

Which study would he pull?

User Reach
User Performance
Audience Reach
Audience Performance

Alona has been using the Time-Decay attribution model a lot recently, but she wishes she could brand an adjustment to growth how rich media interactions are weighted when assigning credit. What attribution model should she select?

Custom
Data-driven
Path Length
Position-based

How does the position-based attribution model assign conversion credit?

All credit goes to the final click
Majority of credit is dissever across click interactions, amongst remaining credit given to whatsoever impressions
Majority of credit is dissever betwixt the get-go too final interactions, amongst remaining credit given to other interactions
Majority of credit is given to the get-go interaction, amongst remaining credit given to other interactions

After pulling a Cross-Device Conversion report, Sam notices that a lot of the mobile purchases on the SuperCoolKicks site occur later users convey seen an advertising on desktop.

How mightiness Sam operate this information to optimize the sneaker campaign?

Adjust Campaign Manager creative messaging
Tell his colleague to practise novel placements for rotation
Adjust Campaign Manager creative rotation
Tell his colleague to tumble out directing pass to desktop inventory

How tin you lot brand volume edits inwards the Campaign Manager interface?

Click Edit multiple
Click Bulk edit
Click Bulk changes
Click Multiple edits

Which attribution model uses Floodlight information from both converting too non-converting users?

Path Length
Custom
Data-driven
Top Conversion Paths

Alan wants to run into conversion credit assigned to whichever advertising a user interacted amongst but prior to converting, whether it’s a click or an impression. Which attribution model would he use?

Time Decay
Conversion
Last Interaction
Path Length

What is a mutual argue why the “Edit multiple” pick may non appear inwards the user interface?

More than ane type of object has been selected
Not plenty ads convey been selected
More than v ads convey been selected
More than v placements convey been selected

Martin’s excitement to dig into reports chop-chop turns to dismay when he sees how many conversion paths are displayed inwards the Assisted Conversions report.

How tin he boundary which conversion paths are used inwards the report?

Set upward Custom Floodlight variables
Apply Conversion segments
Group Floodlight activities
Use Top Conversion Paths

How many data-driven models tin hold upward created for each parent-advertiser configuration?

Three
Twelve
Four
One

Knowing that DinoWorld common tickets convey a long conversion funnel, Johanna wants to laissez passer on equal credit to every advertising interaction that kept the user’s involvement prior to purchasing tickets. Which model would she operate to run into credit assigned inwards this way?

Conversion
Tim Decay
Linear
Last Interaction

DoubleClick Digital Marketing reports are great, but Mario is looking for log-level impression too click information too thence he tin dig into the granular details too run analysis.

How tin Mario access this information?

Insights
Data Transfer
Report Builder
Attribution Modeling Tool