In Which Representative Does Yandex.Direct Automatically Regulate Cpc?
In which instance does Yandex.Direct automatically regulate CPC?
A) Yandex.Direct does non automatically regulate CPC.
B) If your fourth dimension targeting settings are correct.
Source:
https://yandex.com/support/direct/strategies/average-cpc.html
This strategy volition attention yous maximize the release of clicks yous have per week, spell maintaining a preset average CPC. This strategy is peculiarly useful if yous know how much yous are willing to pay per customer.
The average CPC is calculated using the weekly budget in addition to release of clicks per week, i.e. the average toll deducted when a potential client clicks on an ad. The average CPC tin forcefulness out live specified inward the stimulate settings menu. The minimum average CPC — 0.9 Rubles (values for other currencies). To decide the average CPC, it's recommended that yous role the Budget forecast.
This strategy is almost effective for campaigns that have to a greater extent than than 100 clicks per week. If a stimulate contains low-frequency keywords in addition to receives less than 100 clicks per week, the average CPC may live increased, but past times no to a greater extent than than double the value.
Once this tool has been activated, the organisation volition automatically accommodate your bids for keywords over a week, to maximize your release of visitors. Some bids may live higher than the average CPC specified in addition to others may live lower. The average CPC tin forcefulness out live adjusted during the day. However, at the goal of the calendar week the average CPC volition non top that specified past times the advertiser.
High, medium or depression priority tin forcefulness out live given to for sure keywords. If your stimulate impressions involve to live spread out a little, high priority phrases volition live disabled last.
Advertisers tin forcefulness out boundary the weekly budget where necessary. Minimum budget size is 300 RUB (values for other currencies).
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