You Are Bidding On The Keyword Leather Sofas. Which Search Inquiry Volition Trigger Your Promotion To Appear?
You are bidding on the keyword "leather sofas". Which search inquiry volition trigger your promotion to appear?
A) leather sofa for sale
B) cheap leather sofas online
Explanation: https://yandex.com/support/direct/keywords/symbols-and-operators.html
In Yandex.Direct, you lot tin laissez passer on notice utilization particular symbols in addition to operators to refine a keyword, negative keyword or search inquiry in the keyword statistics service. You tin laissez passer on notice combine operators.
 | Tutorial video. How to utilization tally types Watch video |
In your promotion text you lot tin laissez passer on notice utilization mathematical symbols (such equally +, -, =, /, * in addition to %), punctuation marks, apostrophes in addition to hashtags. The utilization of these characters must live on logical.
Certain characters inwards ads tin laissez passer on notice piece of occupation equally operators. For example
#word# will business office equally a placeholder so that a keyword appears inwards identify of the discussion that is nested betwixt ##.How operators work
The tabular array below lists all the operators. It also shows examples of keywords in addition to search queries that volition or volition non trigger your ads.
Operator | What it does | Keyword example | When nosotros present ads |
|---|---|---|---|
! | Matches the shape of the discussion (case, number, in addition to tense). | |  buy wholesale appliance buy appliances wholesale |
+ | Matches halt words (auxiliary parts of speech, pronouns, in addition to whatever words that produce non add together pregnant on their own). | | work from home work at home work home |
" " | Matches the exact discover of words. Ads are triggered yesteryear search queries that comprise the keyword without whatever additional words. Repeated words are considered 1 word. | | buy car car buy buy crimson car |
More information | buy motorcar at showroom moscow buy showroom motorcar inwards moscow buy kia motorcar showroom moscow | ||
[] | Matches the guild of words. This operate volition tally whatever of grammatical forms in addition to halt words constitute within the []. | | tickets from london to paris airline tickets from london to paris tickets from paris to london tickets london paris tickets from london to CDG paris |
() and | | Groups words inwards complex search queries. | | buy motorcar cheap buy motorcar online |
In the keyword statistics service, operators solely piece of occupation on the By keyword and By region tabs.
Recommendations for use
If you lot don't utilization operators, your promotion mightiness live on triggered yesteryear search queries that aren't related to your production or service. The tabular array below shows examples of cases when operators should live on used.
Case | Keyword example | When nosotros present ads |
|---|---|---|
You sell gear (clothing in addition to accessories) for cross-country cycling, in addition to you lot don't desire to present ads to people looking for gears (spare parts). | | biking gear bike gear bicycle gears gears for bikes |
You don't desire to present an promotion for pruning shears to people who are looking for prunes. | | buy prunes buy prunes online buy pruning shears buy pruning tools |
0 Response to "You Are Bidding On The Keyword Leather Sofas. Which Search Inquiry Volition Trigger Your Promotion To Appear?"
Post a Comment