Doubleclick Bid Director Basics Assessment Answers - University For Ads 2018
Doubleclick Bid Manager Basics Assessment Answers - Academy for Ads 2018
DoubleClick Bid Manager Assessment Answers
Learn your means roughly Bid Manager, what it offers in addition to how yous tin forcefulness out occupation it to create exercise your online marketing campaigns.
Bid Manager Practical Assessment Answers
https://academy.exceedlms.com/student/path/1115
1.)
How is content targeting dissimilar from audience targeting options?
2.)
Which type of optimization is useful for refining your content targeting?
3.)
Which advertizement format is recommended to serve across all display campaigns?
4.)
How does Bid Manager access creative assets that are stored on a third-party advertizement server?
5.)
Which strategy allows marketers to serve ads solely to users who convey previously visited the homepage of their website?
6.)
In which department of Bid Manager tin forcefulness out yous laid alerts?
7.)
In which department of Bid Manager tin forcefulness out yous assign creatives?
8.)
When does the creative approving procedure occur?
9.)
How exercise budgets comport inside a Bid Manager insertion lodge (IO)?
10.)
What are 2 ways to target an audience online?
Which department inwards Bid Manager allows yous to persuasion all of your creatives in addition to create novel ones?
12.)
Which grade of the Bid Manager hierarchy is used for targeting in addition to bids?
13.)
What are 3 master copy drive strategies?
14.)
In which department of Bid Manager tin forcefulness out yous enable a novel advertizement exchange?
What makes Bid Manager a unique solution for advertisers using a need side platform?
16.)
Which selection would allow Bid Manager to pass your budget at the same charge per unit of measurement for the duration of the campaign?
17.)
How long is a typical in-stream video ad?
Which tool helps yous divulge in addition to extend your audience?
What is Bid Manager’s master copy rootage of inventory?
20.)
What is an event of a information cost?
What tin forcefulness out get a delay for a campaign’s launch inwards Bid Manager?
What information does the Inventory Availability Report provide?
What is 1 need side platform offering that allows advertisers to attain their customers inwards the minute that matters?
How tin forcefulness out agencies exercise goodness from using a need side platform?
How tin forcefulness out Bid Manager users add together a net turn a profit margin to their revenue calculation?
What does the partner revenue model define?
27.)
Which study helps to optimize which sites the advertiser targets?
28.)
This “broadest reach” strategy allows marketers to serve ads to novel users who convey non previously visited their website.
29.)
What exercise goodness does a need side platform furnish to an advertiser?
DoubleClick Bid Manager Assessment Answers
Learn your means roughly Bid Manager, what it offers in addition to how yous tin forcefulness out occupation it to create exercise your online marketing campaigns.
Bid Manager Practical Assessment Answers
https://academy.exceedlms.com/student/path/1115
1.)
How is content targeting dissimilar from audience targeting options?
- Content targeting solely industrial plant amongst video ads
- Content targeting tin forcefulness out live used amongst additional audience targeting
- Content targeting requires an additional CPM fee
- Content targeting is solely available on DoubleClick Ad Exchange
2.)
Which type of optimization is useful for refining your content targeting?
- Frequency optimization
- Day in addition to fourth dimension optimization
- Geo optimization
- Site optimization
3.)
Which advertizement format is recommended to serve across all display campaigns?
- JS
- .MOV
- FLASH
- HTML5
4.)
How does Bid Manager access creative assets that are stored on a third-party advertizement server?
- When an impression becomes available, Bid Manager searches multiple advertizement servers for the correct creative.
- A creative is assigned to a describe of piece of work special inwards Bid Manager, which automatically adds the creative to the advertizement server.
- When the auction is taking identify on the exchange, the creative is called to create upwardly one's hear its character score.
- An advertizement tag becomes a creative inwards Bid Manager, in addition to when the creative loads, it calls the appropriate advertizement server.
5.)
Which strategy allows marketers to serve ads solely to users who convey previously visited the homepage of their website?
- Keyword targeting
- Remarketing
- Lookalike targeting
- TrueView
6.)
In which department of Bid Manager tin forcefulness out yous laid alerts?
- Creatives
- User Settings
- Reporting
- Users
7.)
In which department of Bid Manager tin forcefulness out yous assign creatives?
- Line Items
- Insertion Orders
- Audiences
- Pixels
8.)
When does the creative approving procedure occur?
- When the describe of piece of work special starts generating impressions
- When the advertizement is served on a publisher’s site
- When a creative is added to Bid Manager
- When the describe of piece of work special is created inwards Bid Manager
9.)
How exercise budgets comport inside a Bid Manager insertion lodge (IO)?
- Budget caps are used for reporting purposes only. The organisation volition pass based on bids in addition to performance.
- One budget is laid across all IOs in addition to describe of piece of work items to command the advertiser’s overall spend.
- Budgets tin forcefulness out live gear upwardly to pass across multiple flying windows inside a unmarried IO.
- Line items tin forcefulness out pass to a greater extent than than the IO budget if they’re over-performing.
10.)
What are 2 ways to target an audience online?
- URL in addition to category
- Demographics in addition to geography
- Device in addition to IP address
- Keyword in addition to fourth dimension of day
Which department inwards Bid Manager allows yous to persuasion all of your creatives in addition to create novel ones?
- Insertion Orders
- Admin
- Advertiser
- Partner
12.)
Which grade of the Bid Manager hierarchy is used for targeting in addition to bids?
- Insertion Orders
- Budgets
- Campaigns
- Line Items
13.)
What are 3 master copy drive strategies?
- Prospecting, audience targeting, in addition to remarketing
- Brand blasts, geotargeting in addition to remarketing
- Audience targeting, cook blasts, in addition to dayparting
- Prospecting, category targeting, in addition to keyword targeting
14.)
In which department of Bid Manager tin forcefulness out yous enable a novel advertizement exchange?
- Insertion order
- Advertisers
- Partner
- Line Items
What makes Bid Manager a unique solution for advertisers using a need side platform?
- Real-time bidding capabilities
- Integration amongst DoubleClick products
- Bidding, targeting, in addition to serving ads to users inwards real-time
- Integration amongst advertizement exchanges in addition to third-party information providers
16.)
Which selection would allow Bid Manager to pass your budget at the same charge per unit of measurement for the duration of the campaign?
- Even
- Ahead
- ASAP
- Flight
17.)
How long is a typical in-stream video ad?
- 25 – xl seconds
- 5 – 10 seconds
- 15 - thirty seconds
- 30 – lx seconds
Which tool helps yous divulge in addition to extend your audience?
- Audience Composition report
- Impression portion metric
- Inventory Availability report
- Third-Party Data Provider report
What is Bid Manager’s master copy rootage of inventory?
- Blogs
- Google Search
- Networks
- Ad exchanges
20.)
What is an event of a information cost?
- The costs for creative approving process
- An additional CPM for audience targeting
- A fee that accrues based on information integrity
- A % markup from a partner revenue models
What tin forcefulness out get a delay for a campaign’s launch inwards Bid Manager?
- Creatives are disapproved due to advertizement policy issues
- The advertiser has multiple creatives assigned to a unmarried describe of piece of work items
- A describe of piece of work special has automated bidding strategy
- There isn’t sufficient targeting laid for the describe of piece of work item
What information does the Inventory Availability Report provide?
- Potential impressions in addition to unique users for your targeting settings
- Performance metrics for each drive in addition to creative
- Trending pass in addition to functioning metrics across all active campaigns
- Click in addition to conversion metrics for each advertizement exchange
What is 1 need side platform offering that allows advertisers to attain their customers inwards the minute that matters?
- Offline conversion tracking
- Sophisticated audience targeting
- Pre-negotiated CPA buys
- Keyword-based search bidding
How tin forcefulness out agencies exercise goodness from using a need side platform?
- They tin forcefulness out advertise on search for Google, Yahoo!, in addition to Bing.
- They’re guaranteed to serve on YouTube mastheads.
- They tin forcefulness out optimize an advertiser’s drive through advanced targeting.
- They larn access to electronic mail marketing packages.
How tin forcefulness out Bid Manager users add together a net turn a profit margin to their revenue calculation?
- Use automated bidding
- Add a % markup to their revenue models
- Remove all partner costs
- Add a apartment CPM partner revenue model
What does the partner revenue model define?
- the human relationship betwixt third-party information providers in addition to exchanges
- the purchase pathway for first-party audience targeting
- the “revenue” metric, which is used inwards reporting
- data costs recorded for third-party information segments
27.)
Which study helps to optimize which sites the advertiser targets?
- Inline metrics
- A General report, grouped yesteryear site
- An Inventory Availability Report
- A Page Category report
28.)
This “broadest reach” strategy allows marketers to serve ads to novel users who convey non previously visited their website.
- Retargeting
- Prospecting
- Keyword in addition to category targeting
- Mobile app
29.)
What exercise goodness does a need side platform furnish to an advertiser?
- The might to purchase programmatic inventory betwixt a buyer in addition to seller
- A guaranteed minimum number in addition to costs of advertizement impressions
- A creative API that lets an advertiser cook Rich Media ads
- Templatized forms, such every bit “terms in addition to conditions” agreements
0 Response to "Doubleclick Bid Director Basics Assessment Answers - University For Ads 2018"
Post a Comment