Google Analytics Private Qualification Assessment Show Answers 2018 Pdf Download

Google Analytics Individual Qualification Assessment Exam Answers 2018 PDF Download

Google Analytics Individual Qualification Assessment Exam Answers - Academy for advertising 2018.
During the assessment show you lot volition acquire lxx dissimilar multiple selection questions. You cause got to reply 80% correctly inwards less than xc min. Please note, that in that location are 100 possible dissimilar questions. Every fourth dimension you lot top the exam, you lot acquire lxx questions from those 100 randomly together with inwards random order.
Google Analytics Individual Qualification Assessment Exam Answers Google Analytics Individual Qualification Assessment Exam Answers 2018 PDF Download

Google Analytics Individual Qualification Assessment Exam Answers Google Analytics Individual Qualification Assessment Exam Answers 2018 PDF Download

The duration of show is xc minutes
The show cause got lxx questions
The passing score is 80%
Is validity menstruum of xviii months

The PDF file contains all possible questions amongst right answers to Google Individual Qualification Assessment test.

Google Analytics Individual Qualification Assessment Exam Answers 2018 PDF Download

What characteristic collects company-specific information such equally Member Status?

Custom Filter
Event Tracking
Custom Dimension
Custom Metric

To recognize users across dissimilar devices, what characteristic must live enabled?

Audience Definitions
Attribution Models
Google Ads Linking
User ID

In Multi-Channel Funnel Reports, how are default conversions credited?

Second to final campaign, search, or ad
Equal credit along the conversion touchpoints
Last campaign, search, or ad
First campaign, search, or ad

What written report indicates the pages of a website where users commencement arrived?

Landing Pages report
Pages report
Location report
All Pages report

What characteristic is required to shipping information from a web-connected device (like a point-of-sale system) to Google Analytics?

The Measurement Protocol
Data Import
Browser cookies
The Networking Protocol

What is non considered a default “medium” inwards Google Analytics?

referral
google
organic
cpc

What is the laid of rules that determines how sales together with conversions acquire credited based on touch-points inwards the conversion path?

Attribution modeling
Conversion tracking
Channel Groupings
Multi-Channel Funnels

What information is Google Analytics Goals unable to track?

Customer’s lifetime value
Making a purchase
Signing upward for a newsletter
Watching a video

In Custom Reports, what must metrics together with dimensions part inwards society to written report accurately?

a – Same view
b – Same scope
c – Same Custom Report
d – Same index

What is used to create Smart Goals?

Machine-learning algorithms
Custom Reports
Analytics Goals
Remarketing audience

Which 3 displace parameters are recommended to manually rail campaigns?

Medium, Source, together with Content
Campaign, Content, together with Term
Medium, Source, together with Campaign
Source, Content, together with Term

Filters cannot perform what activeness on collected data?

Include information from specific subdomains
Include shopping preferences
Convert dynamic page URLs to readable text strings
Exclude traffic from exceptional IP addresses

If a user watches a video amongst trial tracking 3 times inwards a unmarried session, Analytics volition count how many Unique Events?

What orbit levels available for dimensions together with metrics?

Event-level, duration-level, transaction-level, or user-level scope
Event-level, session-level, transaction-level, or user-level scope
Location-level, duration-level, product-level, or user-level scope
Hit-level, session-level, product-level, or user-level scope

Which assets cannot live shared inwards the Solutions Gallery?

Goals
Segments
Custom reports
Custom Dimensions

Which Goals are available inwards Google Analytics?

Destination, Event, Duration, Pages/Screens per Session
Location, Event, Time, Users per Session
Destination, Event, Pageview, Social
Pageview, Event, Transaction, Social

What written report identifies browsers that may cause got had problems amongst a website?

a – The Active Users report
b – The Browser & OS report
c – The Source/Medium report
d – The New vs Returning report

What orbit would live laid for a Custom Dimension that reports membership status for a client rewards program?

Session
Hit
Product
User

What is non considered a “source” inwards Google Analytics yesteryear default?

email
(direct)
google
googlemerchandisestore.com

If a user visits a spider web page amongst an embedded video, leaves without clicking on anything, together with the session times out, how volition Google Analytics written report the session?

a – As an event
b – As a click
c – As a bounce
d – As an interaction

What is non a practise goodness of Google Analytics Remarketing?

Show customized ads to customers who cause got previously visited your site
Allow customers to apace reorder an item they cause got previously purchased
Create remarketing lists without making changes to your existing Analytics snippet
Create remarketing lists based on custom segments together with targets

What written report provides information on how specific sections of a website performed?

Location report
Frequency together with Recency report
Content Drilldown report
Top Events report

What criteria could non live used to create a Dynamic Remarketing audience?

a – Users who returned an item they purchased
b – Users who viewed a homepage
c – Users who viewed a search outcome page on a website
d – Users who viewed product-detail pages

What written report shows a visual representation of user interactions on a website?

Behavior Flow report
Landing Pages report
Content Drilldown report
Treemaps report

A novel Custom Channel Group may live applied retroactively to organize information that has been previously collected.

True
False

When linking a Google Ads trace of piece of employment organization human relationship to Google Analytics, what is non possible?

Import Analytics Goals together with transactions into Google Ads equally conversions
Adjust keyword bids inwards Google Ads from Google Analytics
View Google Ads click together with toll information adjacent to site engagement information inwards Analytics
Create remarketing lists inwards Analytics to purpose inwards Google Ads campaigns

What property is used to create a remarketing list?

a – Custom Dimension
b – Custom Segment
c – Custom Report
d – Custom Metric

If the Google Merchandise Store sets upward a URL goal of “/ordercomplete” together with a Match Type of “Begins with”, which of the next pages on www.googlemerchandisestore.com volition NOT count equally a goal?

a – /ordercomplete.php
b – /ordercomplete/index.html
c – /ordercomplete/thank_you.html
d – /order/complete.php

What does assigning a value to a Google Analytics Goal enable?

Track actual revenue from conversions
Track real-time trace of piece of employment organization revenue
Analyze a website conversion funnel
Compare goal conversions together with mensurate changes to a website

When does a default Analytics session expire?

When a user is inactive on a spider web page for to a greater extent than than thirty minutes
After thirty minutes, regardless of user activity on a spider web page
At noon every day
When a user opens a novel browser window

What written report indicates the final page users viewed earlier leaving a website?

Landing Pages report
All Pages report
Exit Pages report
Pages report

Google Analytics cannot collect information from which systems yesteryear default?

Offline inventory database
Websites
Online point-of-sale systems
Mobile devices

What would foreclose information from appearing inwards a Custom Report?

Too many metrics inwards a Custom Report
A filter that removes all the data
Custom Report isn’t shared amongst users inwards the same view
Too many dimensions inwards a Custom Report

Where should the Analytics tracking code live placed inwards the HTML of a webpage for information collection?

a – Just afterward the opening <head> tag
b – Just earlier the closing </body> tag
c – Just afterward the opening <body> tag
d – Just earlier the closing </head> tag

Segments volition non allow you lot to practise what?

Create subsets of sessions or users
Permanently alter data
Build custom Remarketing lists
Isolate together with analyze data

To recognize users across dissimilar devices, what is required for User ID?

A novel Analytics trace of piece of employment organization human relationship for reporting
Google Tag Manager
Sign-in that generates together with sets unique IDs
All of the above

What channel is non included inwards the default Channels report?

Direct
Display
Organic Search
Device

What is non a filter setting for information inwards views?

Modify
Include
Restore
Exclude

What characteristic tin flaming bring together offline trace of piece of employment organization systems information amongst online information collected yesteryear Google Analytics?

Data import
Goal tracking
User ID
Google Ads Linking

Which reports betoken how website referrals, organic search, together with advertising campaigns assisted inwards conversions?

Goals reports
Acquisition reports
Multi-Channel Funnel reports
Ecommerce reports

In Multi-Channel Funnel Reports, what channel would non live credited amongst a conversion?

Paid together with organic search
Website referrals
Social network
Television commercials

If a Destination Goal is created for a newsletter sign-up together with a user completes the newsletter sign-up 3 times inwards 3 carve upward sessions, how many Goal conversions volition Google Analytics count?

What is a “dimension” inwards Google Analytics?

An attribute of a information laid that tin flaming live organized for amend analysis
The lifetime value of a user inwards a given appointment range
A written report that offers dissimilar demographic information most your audience
A comparing of information betwixt ii appointment ranges

What characteristic is required to collect the release of comments users posted to a spider web page?

Custom Channel Groupings
Calculated Metric
Custom Dimension
Custom Metric

Which metric reports on how oft a channel contributes to a conversion prior to last-click attribution?

Primary conversion
Second-to-last-click attribution
Assisted conversion
Secondary conversion

What is the “Bounce Rate” inwards Google Analytics?

Percentage of visits when a user landed on a website together with exited without whatever interactions
Number of times users returned to a website inwards a given fourth dimension period
Percentage of full site exits
Percentage of sessions inwards which a user exits from a homepage

What model represents the hierarchical construction of a Google Analytics account?

Property > Account > View
Account > Property > View
View > Account > Property
Account > View > Property

To growth the speed at which Google Analytics compiles reports, what activeness could live taken?

Choose “Faster response” inwards the sampling pulldown menu
Apply an advanced filter to the report
Remove whatever filters on the view
Choose “Greater precision” inwards the sampling pulldown menu

What campaign parameter is not available yesteryear default inwards Google Analytics ?

a – utm_content
b – utm_source
c – utm_medium
d – utm_adgroup

Which kinds of hits does Google Analytics track?

Pageview
Event
All of the above
Transaction

What metric-dimension combination is not valid?

Avg. Time on Page / Device Category
Sessions / Bounce rate
Sessions / Source
Total Events / User Type

Which reports betoken how traffic arrived at a website?

Demographics
Geo
All Traffic
Behavior

In views that don’t cause got information import enabled, Custom Dimensions values may live viewed for dates earlier the Custom Dimension was created.

TRUE
FALSE

Custom Dimensions tin flaming live used equally what?

Primary dimensions inwards Custom Reports
All of the above
Secondary dimensions inwards Custom Reports
Secondary dimensions inwards Standard reports

What characteristic must live enabled to purpose Multi-Channel Funnels?

Custom Dimensions
Advertising Features
Goals or Ecommerce
In-page Analytics

What information tabular array display compares written report metrics to the website average?

Pivot
Percentage
Performance
Comparison

View filters are applied inwards what order?

Creation date
Random order
Sequential order
Alphabetical order

Auto-tagging is used to collect information from what form of traffic?

Social media traffic
Social media traffic
Google Ads Campaign traffic
Website referral traffic

What written report indicates where users start or acquire out the conversion funnel?

Goal Flow
Treemaps
Cohort Analysis
User Timings

Which parameters tin flaming live included amongst an trial hitting for reporting?

a – Event, Category, Action, Label
b – Category, Action, Label, Unique Events
c – Category, Action, Label, Value
d – Category, Action, Label, Total Events

What Remarketing audiences cannot live defined yesteryear default?

a – Users who utter a exceptional language
b – Users who visited a physical store
c – Users who played a video on a website
d – Users who visited a specific page on a website

To rail users together with sessions across multiple domains, what commencement must live laid up?

Data Import
Ad Exchange Linking
Cross-domain tracking
Google Ads Linking

When the same default tracking code is installed on pages amongst dissimilar domains, what volition result?

a – Analytics volition associate users together with sessions amongst a unmarried domain
b – Analytics volition non associate users together with sessions amongst whatever domain
c – Analytics volition shipping an alarm most duplicate information collection
d – Analytics volition associate users together with sessions amongst their respective domains

What characteristic would live used to collect how many times users downloaded a production catalog?

Custom Report
Event Tracking
Calculated Metrics
Custom Dimension

What is a “secondary dimension” inwards Google Analytics?

An additional written report dimension for to a greater extent than specific analysis
A dashboard widget that offers to a greater extent than specific analysis
A visualization to sympathise the touching on of data
An additional written report metric for to a greater extent than specific analysis

When volition Google Analytics live unable to position sessions from the same user yesteryear default?

a – When the sessions hap inwards the same browser on the same deviceAn additional written report dimension for to a greater extent than specific analysis
b – When the sessions part the same browser cookie
c – When the sessions hap inwards dissimilar browsers on the same device
d – When the sessions hap inwards the same browser on the same day

What written report shows which spider web pages acquire the most traffic together with highest engagement?

Frequency together with Recency report
Active Users report
Engagement report
All Pages report

View filters may live applied retroactively to whatever information that has been processed.

False
True

What written report shows the percent of traffic that previously visited a website?

Behavior > Frequency together with Recency report
Interests > Affinity categories report
All traffic > Referrals report
Behavior > New vs returning report

Once filters cause got been applied, what is the alternative to recover filtered data?

a – Filtered information is non recoverable
b – Data may live recovered inside 10 days
c – Data may live recovered inside thirty days
d – Data may live recovered inside five days

For autotagging, what parameter does Google Ads include inwards the finish URL?

adid=
urlid=
utm=
gclid=

What written report shows the percent of site traffic that visited previously?

Sales Performance report
Frequency & Recency report
Referrals report
New vs Returning report

What written report shows users who initiated sessions over 1-day, 7-day, 14-day, together with 30-day periods?

Active Users report
User Explorer report
Users Flow report
Cohort Analysis report

To persuasion accurate information inwards a Custom Report, what activeness should live avoided?

Pair metrics together with dimensions of dissimilar scopes
Use multiple dimensions together inwards the same report
Create a written report amongst Custom Metrics
Use a Custom Dimension equally a primary dimension

How would a persuasion filter live configured to include alone users from Brazil together with Argentina?

a – Filter 1: include Brazil > Filter 2: include Argentina
b – Filter 1: include Argentine Republic > Filter 2: include Brazil
c – Filter 1: include Brazil or Argentina
d – Filter 1: exclude all countries except Brazil together with Argentina

What cannot live collected yesteryear the default Analytics tracking code?

Device together with operating system
User’s favorite website
Page visits
Browser linguistic communication setting

Views tin flaming include website information collected earlier the persuasion was created.

FALSE
TRUE

What written report shows which types of mobile devices visited a website?

Technology > Network report
Site Content > Landing Page report
Mobile > Devices report
All Traffic > Source/Medium report

Within how many days tin flaming a deleted persuasion live restored?

What is non a practise goodness of using segments to analyze data?

Isolate together with analyze specific conversion paths using conversion segments
Permanently modify the information inwards a view
Analyze users yesteryear unmarried or multi-session conditions
Compare demeanour metrics for groups of users similar Converters vs non Converters

What type of Custom Report shows a static sortable tabular array amongst rows of data?

Flat Table
Explorer
Map Overlay
Pivot Table

What characteristic is required to rail client search price on a website?

Enhanced Ecommerce
Site Search
Data Import
Search filters

What is a “metric” inwards Google Analytics?

The numbers inwards a information laid oft paired amongst dimensions
The dates inwards a appointment range
A segment of information separated out inwards a written report for comparison
A dimension that tin flaming aid analyze site performance

What criteria cannot live used to create a Custom Segment?

Ad type
Dimensions
Metrics
Sequences of user actions

Which default traffic origin dimensions does Google Analytics written report for each website visitor?

Campaign together with Ad Content
Source together with Campaign
Source together with Medium
Campaign together with Medium

Which user characteristic may NOT live used to modify keyword bids inwards Google Ads?

time of day
location
device
ad preference

When does the Analytics tracking code shipping a pageview hitting to Google Analytics?

a – Every fourth dimension a user adds an item to an online shopping cart
b – Every fourth dimension a user clicks a video on a website
c – Every fourth dimension a user searches on a website
d – Every fourth dimension a user loads a webpage amongst embedded tracking code

What campaigns postulate manual tags on finish URLs for tracking?

None of the above
Google Ads campaigns
Autotagged campaigns
Email campaigns

What filter would alone include information from a displace titled “Back to School” inwards Campaign reports?

a – Custom Include filter amongst plain “Page Title” together with designing “back to school”
b – Custom Include filter amongst plain “Campaign Name” together with designing “back to school”
c – Custom Search together with Replace filter amongst plain “Campaign Name”, string “back to school”, together with designing “include”
d – Predefined Include filter amongst “traffic to the hostname” “that are equal to” “back to school”

What orbit applies to Custom Metrics?

Customer
Session
Hit
User

What written report compares metrics based on user acquisition appointment over a serial of weeks?

User Explorer
Active Users
Users Flow
Cohort Analysis

The default session timeout duration inwards Google Analytics is how many minutes?

What information does Google Analytics prohibit collecting?

Product SKU(s)
Billing city
Purchase amount
Personally identifable information

Using a criterion Google Analytics configuration, which characteristics cannot live used to create a custom segment?

a – Users 25 to 34 years onetime who cause got their browser laid to Spanish
b – Users who engaged inwards a social media or electronic mail campaign
c – Users who viewed a page on a website, hence watched a video
d – Users who are woman someone together with cause got children

Sampling is applied to reports earlier segmentation.

TRUE
FALSE

If a spider web page visitor clears the Analytics cookie from their browser, what volition occur?

a – All of the above
b – Analytics volition laid a novel browser cookie the adjacent fourth dimension a browser loads a tracked page
c – Analytics volition laid a novel unique ID the adjacent fourth dimension a browser loads a tracked page
d – Analytics volition non live able to associate user demeanour information amongst yesteryear information collected

Which reports postulate the activation of Advertising Features?

Geo reports
Cohort Analysis reports
Real-time reports
Demographics together with Interests reports

When does the tracking code shipping an trial hitting to Google Analytics?

a – Every fourth dimension a user performs an activeness amongst pageview tracking implemented
b – Every fourth dimension a user adds an trial to their calendar
c – Every fourth dimension a user performs an activeness amongst trial tracking implemented
d – Every fourth dimension a user makes a reservation

Sharing a Custom Report volition part the written report configuration together with information included inwards the report.

TRUE
FALSE

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